AI Insights · Timothy · July 2023
Top 5 Social Networking Apps on iOS in Nigeria Q2 2023
The performance of the top 5 social networking apps on iOS in Nigeria during Q2 2023 showcased varying trends in downloads, revenue, and active users, with some apps experiencing notable growth.
During the second quarter of 2023, the leading social networking apps on iOS in Nigeria demonstrated diverse performance trends. Here's a detailed look at the metrics for WhatsApp Messenger, Facebook, Telegram Messenger, Messenger, and Status Saver for WA Story Save.
WhatsApp Messenger experienced a consistent rise in weekly downloads, peaking at around 54K in the week of June 5. The weekly active users fluctuated slightly but ended the quarter strong at approximately 1.64M. Revenue remained minimal throughout the quarter.
Facebook saw a steady increase in weekly active users, reaching about 2.65M by the end of June. Weekly downloads also grew, hitting nearly 29K in the final week. Revenue exhibited some volatility, peaking at $642 in mid-May.
Telegram Messenger maintained a relatively stable number of weekly downloads, with a notable peak at around 33K in mid-April. Active users hovered around the 570K mark, with minor fluctuations. The app's revenue remained consistent, averaging around $1.3K per week.
Messenger observed a gradual increase in weekly downloads, culminating at approximately 28K in mid-June. Active users showed a positive trend, reaching about 2.05M in the week of June 19. Revenue data was not available for this quarter.
Status Saver for WA Story Save had steady weekly downloads, peaking at around 8.5K in the last week of June. Active users slightly increased to about 9.4K by the quarter's end. Revenue experienced growth, reaching $311 in the final week.
For a more comprehensive analysis and additional insights, visit Sensor Tower.